PBR x Duvin - "Relax With Pabst"
A limited-edition capsule collection in collaboration with Pabst Blue Ribbon (PBR), one of America's most iconic beer brands. Titled "Relax with Pabst," the late summer capsule offers a fresh take on Duvin’s signature beach club aesthetic infused with a nostalgic touch of vintage 90’s PBR inspiration.
The Duvin x PBR capsule collection features a total of 10 easy breezy pieces ideal for enjoying carefree beach days and refreshing beverages. The assortment includes 2 hats, 3 tees, 2 relaxed-fit button-up shirts, a pair of eye-catching swim shorts, a one-piece women’s swimsuit, and a versatile tote bag. Pieces in the range feature Duvin’s signature relaxed fits adorned with nods to PBR’s classic 1990’s branding, which captures the unbound spirit of endless summer. The updated Pabst ribbon logo and the slogan "Relax with Pabst" are seamlessly integrated throughout the collection, creating a look that resonates with beachgoers and PBR enthusiasts alike.
The collaboration between Duvin and Pabst Blue Ribbon is driven by a shared passion for celebrating leisure and the great outdoors. "We’ve been longtime fans of the PBR brand at Duvin, so teaming up was a no brainer for us," says Austin Duvall, Creative Director of Duvin. "Long beach days and PBR are a match made in heaven, so we didn’t have to look too far for inspiration when creating this capsule."
Highlights of the collection include two new button-up shirt options: one crafted from a retro Tencel fabric and an ultra-lightweight stretch fabric, ensuring comfort and versatility for all-day wear. Duvin’s best-selling cabana shirt receives an update with this release, offered in an ultra-soft Tencel and accented with retro piping as well as the updated Pabst ribbon logo. Vintage-inspired "Relax with Pabst" foam trucker hats are also poised to be crowd favorites, exuding nostalgic charm with a freshly modern twist.
The "Relax with Pabst" collection is designed to enhance the ultimate beach experience, while celebrating the spirit of endless summer as the fall days draw closer.