Pabst Blue Ribbon & Duvin Design Co.
"relax with pabst"
The Duvin x PBR capsule collection features a total of 10 easy breezy pieces ideal for enjoying carefree beach days and refreshing beverages. The assortment includes 2 hats, 3 tees, 2 relaxed-fit button-up shirts, a pair of eye-catching swim shorts, a one-piece women’s swimsuit, and a versatile tote bag. Pieces in the range feature Duvin’s signature relaxed fits adorned with nods to PBR’s classic 1990’s branding, which captures the unbound spirit of endless summer. The updated Pabst ribbon logo and the slogan "Relax with Pabst" are seamlessly integrated throughout the collection, creating a look that resonates with beachgoers and PBR enthusiasts alike.
The collaboration between Duvin and Pabst Blue Ribbon is driven by a shared passion for celebrating leisure and the great outdoors. "We’ve been longtime fans of the PBR brand at Duvin, so teaming up was a no brainer for us," says Austin Duvall, Creative Director of Duvin. "Long beach days and PBR are a match made in heaven, so we didn’t have to look too far for inspiration when creating this capsule."